The cinematography in the video is done to focus on the one rider among many, therefore they use lots of close up shots and extreme close ups on the riders face and body to highlight him as the star of the video. The first shots of the documentary are of three men walking through the woods with lots of camera and digging equipment while a mans voice talks over the top about his bike, this means that the viewer does not know who they are focusing on in the video and is the inigma code at the start of most documentaries. Most of the shots in the for the riding segment are all wide angled shots of the rider and keep him as the focus of the video, however there are a few close up shots of difrent parts of the bike at the start of the segment. The first shot of the rider on his own is a close up of the seat of the bike in focus then the depth of field is moved to the brake leaver just before the rider sits down, this sort of shot is very common in most bike films and documentaries.
In the start of the video their is a lot of diagetic sound of rain on leaves and the men walking as the tittles fade in and out, this sound helps get the audience into the setting of the film before the action of the video starts. Then some non-diagetic music comes in as the riding starts. This music keeps pace with the cuts in the editing of the video and can even make the riding seem faster than it is, however the audience will expect music in most mountain biking videos.
There isnt a lot of representation in this video as it is only about one person, but you could say that he is the steriotypical rider as he is wearing full race gear with a jersey and helmet. This doesnt really show how the sport is represented as a whole but does add to the fact that he is clearly a professional rider and has been sponsored to wear a companies race kit.
This video sticks to the audience expectations perfectly, this is done through a mix of cinematography,editing and sounds. They all add together to create a very smooth flowing video that the audience would be expecting to see when they go online to watch them, as most mountain biking videos are quite similar this specific video relies on the style and skill of the rider to make the video stand out from the rest and it works.
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